Our last CIP brief is an extension of our first brief: Market Ready.
In the same groups, we are to take our concept to the next stage: Kickstarter. But just as an exorcise, never making the project live. We are to re-brand, budget, think of rewards and create a video. The outcome will be a presentation at Accelerator.
After jotting down notes thinking about where to take our venture, I decided to do some research into a crowd funding campaign I did a few years ago with my band on Pledge Music. This was a successful campaign, so I though I should write down any particular points that would transfer over to this current project: video style, rewards, writing style etc.
I also set up a Kickstarter account so we’re ready to set up our page.