Hothouse Talk – Family & Friends

Blog, Hothouse Talks, Visual Communication

Love is what made it work.

Derek from Family and Friends came and gave a talk on their practice and how they run a successful design team.

Being a food and drink branding company I have to say I didn’t find the work itself that exciting. But Derek had a great outlook and spoke brilliantly about their ethos and work method.

Here are some quotes:

  • You’ve got to love the communication industry, immerse yourself in it, it’s a vocation. Work is play.
  • Find the right people to do the right thing.
  • Love teamwork.
  • You’ve got to love your clients.
  • It’s all about, listening, talking, understanding and nurturing.
  • Deliver on promises.
  • It’s all about doing a good job, it’s word of mouth.
  • Focus on a particular area.
  • Our mission is to create a brand that people love to love.
  • 3 main points of packaging = personality, story, impact.

He said “love” a lot.



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